KIA ORA, I’m SAM
I am an experienced designer passionate about storytelling and creating innovative solutions through user research and visual communication.
The foundation of my technical skills was shaped by my studies at Victoria University of Wellington, where I graduated with a Bachelor of Design Innovation. My studies explored the intersection of visual communications and social innovation, an interest that has continued throughout my career.
Since completing my studies, I have held a range of roles that have broadened my expertise across multiple design disciplines, including graphic design, user research, UX design, and human-centred design. I am passionate about creating intuitive and engaging user experiences, combining strong visual communication skills with an iterative, human-centred design approach.